Signals and iGaming market intelligence: this week’s lead read, the EVA rankings, the benchmarking heatmap, and every signal published

© 2026 · brandcapitalworks.com
Feeling lucky? ↗Market intelligence
The state of the iGaming market
Scored by the model, every week.
Brand Capital Score, a weighted composite of each company’s brand-capital drivers (one number built from its brand and customer strengths), scored per board from verified filings 🟢 and market estimates 🟡.
Global iGaming Market
$115B
↑ 12% y/y
US iGaming Q2 2026
$2.83B
↑ 17% y/y
Sports Betting Share
51%
↓ 1.0pp q/q
Companies Tracked
84
+1 since Aug
Re-scores This Week
84
30 high-momentum
Avg Regulatory Climate
53
↓ tightening bias · 8 mkts
UK Remote Gaming Duty
40%
↑ from 21% · Apr 2026
Markets Tightening
4 / 8
UK · NL · BR · DE
Brazil, Market Closed
Oct 2026
online ban from 6 Oct
Most Favourable Market
Ontario
climate 78 · 91.1% channelized
Momentum Quadrant, Brand Capital Score × Weekly Delta
Each point = one tracked company · position above the line means the model re-rated it upward this week
Leaders compounding
Risers
Drifting
Eroding
Where Operators Lose Company Value
Composite of diagnostic runs · indexed, illustrative methodology note applies
Benchmarking
Multi-dimension benchmarking heatmap
Reading it: darker navy means a stronger score. Each cell is scored with the EVA model. The heatmap shows where strength clusters and where the gaps that affect brand value sit.
B2B Suppliers, Dimension Heatmap
B2C Operators, Dimension Heatmap
Articles
Every move, as the model read it
Every signal published, newest first. Each one has its own page.
View the full archive →
Your score
You just read everyone else’s score.
The same model runs on your business. The diagnostic is that read run on your numbers: where you lose value, what it costs you, and the three moves worth making first. It comes before any pitch, and it is yours to keep either way.
The diagnostic · a free first check
Make your marketing raise what your business is worth.
The diagnostic is a plain, honest check of where your marketing loses you money and what that costs you, before any pitch. For founders, CEOs and boards in iGaming, online and land-based. Tell me where you are, and I will reply myself.
Thank you. Your message is in.
I read every message myself. I will reply within one business day, usually sooner.
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